
GTM (Go-To-Market) Engineer
- Hybrid
- Amsterdam, Noord-Holland, Netherlands
- RevOps
At Effectory, we’re on a mission to improve the working world by empowering organizations with employee feedback. Our human-centric tech supports more than 800 organizations across 70+ countries.
THIS IS YOUR JOB
Make real impact by driving meaningful GTM execution that fuels our scale from 800 to 8,000+ customers, own your mission with autonomy and purpose, and grow in a culture built on collaboration, feedback, and constant improvement.
What You’ll Do
As our GTM Engineer, you’ll bridge the gap between Product, Tech, and Revenue by building smart, scalable systems that drive growth. You’ll play a pivotal role in getting our platform into the hands of our next 7000 customers.
Design and implement GTM workflows that automate campaign triggers, outreach sequences, and data enrichment
Build smart integrations with tools like CRM, product usage systems, and marketing platforms
Work hand-in-hand with Marketing, Sales, Customer Succes, Product & RevOps to translate GTM strategy into repeatable, scalable operations
Prototype, test, and improve GTM automation using platforms like Hubspot, N.Rich, Clay, Gong, using APIs, webhooks, or internal tools
Measure and optimize GTM performance think ABM metrics, pipeline velocity, conversion metrics, and revenue impact
Continuously refine process and tools to increase efficiency while maintaining high product standards
THIS IS YOU
You bring a growth mindset, you see automation as a way to multiply impact
Technical fluency with AI, APIs, GTM stacks, and automation platforms like HubSpot, Clay, N.Rich or similar
You’re comfortable operating in ambiguity you validate ideas fast, failing smart, and iterating quickly
Data-driven decision-making is your default, you use metrics, not guesswork, to drive improvements
you are collaborative, you align GTM thinking with Marketing, Sales, Customer Success, RevOps, and Product teams
THIS IS US
Effectory is Europe’s leading employee feedback solution. With our platform, HR and management we collect employee feedback throughout the employee journey. This feedback is transformed into people analytics that informs strategies to boost productivity, engagement and retention. Built on 25 years’ experience, our 200 specialists in Amsterdam and Munich support more than 800 organizations in 70+ countries. Now more than ever, HR is an integral part of business strategy, which is why our feedback solution is tailor-made for strategic HR.
Effectory’s mission
We are dedicated to improving the working world by giving employees a voice and making sure their feedback has an impact. Our experts work with HR teams and managers around the world, using employee feedback to overcome some of their biggest people-oriented challenges. From software engineers to HR specialists, every day Effectory’s people work to improve the working world, and we are looking for talented individuals who also want to be part of this mission.
THIS IS WHAT WE OFFER
Competitive salary
25 holidays for FTEs, and flexible public holiday options
A fun and interactive onboarding program to get to know our company and some of your new colleagues
A learning budget to spend on your own personal development. We also provide extensive professional and personal development opportunities, and also organize yearly summer and winter schools
Flexible working: you will be able to work max 60% of your contract hours from home (or any other location in the Netherlands and/or Germany)
Budget to set up your home office
Yearly Body & Mind budget to spend on anything that energizes (or relaxes) you
Annual events, such as our Christmas party, summer party & the legendary Big Day
Additional monthly compensation for working from home
The option to work abroad for up to 4 months
You get your birthday off work, and can also take a day to volunteer for a cause of your choice
THIS IS HOW IT WORKS
You want this job: submit your application via the link below
We are intrigued: join a phone call to further introduce yourself and ask questions
We all think it went well: we now meet live (or in a video call) to get to know each other a bit better
We like each other even more: you meet potential team members and get a bit of a pleasant grilling
We want to see you in action: you complete a case/assessment (if applicable)
The final hurdle: we agree on terms & conditions, we sign and you start!
#LI-Hybrid
- Amsterdam, Netherlands
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